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GOLETA, Calif.--(BUSINESS WIRE)--Aug. 19, 2004--Deckers Outdoor Corporation (NASDAQ: DECK) today announced that it has appointed Tracey Nelson to the newly created position of Vice President of Corporate Licensing.
In her new role as Vice President of Corporate Licensing, Ms. Nelson will be responsible for the licensing of Deckers' Teva, UGG and Simple brands to complementary products outside of footwear. She will manage the five existing Teva domestic licenses for men's sportswear, timepieces, eyewear, headwear and socks, as well as the two existing UGG domestic licenses for handbags and outerwear. In addition, she will coordinate the pursuit of additional licensing opportunities for all of our brands in the United States and abroad.
Tracey Nelson joins Deckers from Fila/Sports Brands International where she most recently served as Global Leader - Licensing and where her responsibilities included managing and expanding Fila's licensed product business by exploring opportunities both in the United States and overseas. Previously, she held several other key licensing and marketing positions, including Vice President - Corporate Licensing for the Nine West Group, Senior Director - Domestic Licensing at Polo/Ralph Lauren Corporation, and Vice President - Corporate Marketing for Echo Design Group.
Doug Otto, President and Chief Executive Officer of Deckers Outdoor Corporation, stated "We are very excited to welcome Tracey to our team. Her wealth of experience, particularly in successfully executing worldwide licensing agreements for well-known brands such as Ralph Lauren, Nine West and Fila will be invaluable as we look to further leverage the strength of our Teva, UGG and Simple brands. We are dedicated to executing our long-term growth strategy in our efforts to take this company to the next level."
Deckers Outdoor Corporation builds niche products into global lifestyle brands by designing and marketing innovative, functional and fashion-oriented footwear, developed for both high performance outdoor activities and everyday casual lifestyle use. The Company's products are offered under the Teva, Simple and UGG brand names.
CONTACT: Company Contact: Deckers Outdoor Corporation Scott Ash, 805-967-7611 or Investor Relations: Integrated Corporate Relations, Inc. Chad A. Jacobs or Brendon E. Frey, 203-222-9013 SOURCE: Deckers Outdoor Corporation