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GOLETA, Calif.--(BUSINESS WIRE)--Sept. 30, 2004--Deckers Outdoor Corporation (NASDAQ:DECK) today announced that it has entered into a license agreement with Fownes Brothers, Inc. for the sale of UGG Australia branded cold weather accessories in the United States. Under the terms of the agreement, Fownes Brothers, Inc. will design, manufacture and market UGG Australia cold weather accessories including gloves, scarves and headwear to be sold in better department stores and independent specialty stores. The initial term for the license is through January 2008, with an additional option for a three-year renewal.
Fownes Brothers, Inc., headquartered in New York City, is a privately-held, family-owned and operated business which supplies a full range of cold weather accessories including gloves, scarves and headwear in leathers, knits, woven fabrics and furs. Tom Gluckman, President and CEO of Fownes, commented, "We are delighted to have been granted the UGG Australia cold weather accessories license, since this great brand is a perfect extension to our cold weather accessories product offering."
Doug Otto, President and Chief Executive Officer of Deckers Outdoor Corporation, stated, "We are extremely excited about this new licensing agreement for cold weather accessories and believe gloves, scarves and headwear will serve as a perfect complement to our UGG Australia footwear. The demand for the UGG brand continues to strengthen, allowing us to build upon our leading position in the premier sheepskin footwear category while at the same time increasing our penetration of the overall luxury goods market through the introduction of non-footwear branded products. We are committed to successfully executing our strategy and look forward to capitalizing on the many opportunities that lie ahead."
Deckers Outdoor Corporation builds niche products into global lifestyle brands by designing and marketing innovative, functional and fashion-oriented footwear, developed for both high performance outdoor activities and everyday casual lifestyle use. The Company's products are offered under the Teva, Simple and UGG brand names.
*Statements in this press release that are not historical facts, including statements about future opportunities and the Company's ability to successfully execute its strategy and extend its UGG Australia brand to non-footwear products, including gloves, scarves and headwear, are forward-looking statements. Numerous risks and uncertainties could cause the Company's actual results to differ, possibly materially, from the results described in the forward-looking statements. Among these risks and uncertainties are conditions in the general economy and in the retail environment, the possibility that the UGG brand will not continue to grow at the rate it has experienced in the recent past, the sensitivity of our sales to seasonal and weather factors, the effect of consumer preferences and other factors discussed in the Company's filings made with the Securities and Exchange Commission. The Company disclaims any obligation to update or revise any of the forward-looking statements in this news release.
CONTACT: Deckers Outdoor Corporation Scott Ash, 805-967-7611 or Integrated Corporate Relations, Inc. Investor Relations: Chad A. Jacobs/Brendon E. Frey 203-222-9013 SOURCE: Deckers Outdoor Corporation