Effective Date: July 20, 2023
Deckers Outdoor Corporation, including its global subsidiaries Deckers Consumer Direct Corporation, Deckers Outdoor Canada ULC, Deckers Europe Limited, Deckers Japan GK, and Deckers Footwear (Shanghai) Co. Ltd. (referred to as "we," "us," "our," or "Deckers" below), represent the UGG®, HOKA®, Teva®, Sanuk®, and Koolaburra by UGG® and Ahnu® brands for ecommerce. Deckers values your privacy. Below you will find our Cookies Policy. It explains generally what cookies are, what cookies we use, and what we use them for on this website, as well as our other websites (collectively, the "Site").
What are cookies?
Cookies (or similar tracking technologies designed for mobile devices) are simple text files stored on your computer or mobile device when you visit certain web pages. A cookie records basic information about your visit, such as your user settings or what pages you have viewed. The Site (and potentially other websites) can then recognize this information in the future and can use it to improve your overall experience, for example, by remembering your log-in details, preferences or even recommending certain content.
We set both first-party cookies and third-party cookies. First-party cookies are placed on your device directly by our Site. Third-party cookies are placed on your device by our selected partners and service providers. We use third-party cookies to, for example, measure user numbers on the Site and to deliver adverts that are relevant to the content you are interested in.
There are four principle types of cookies, which perform different functions. The main types are:
These cookies are necessary for the Site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. We use and store these cookies for the duration of your visit on the Site.
These cookies collect information about how a website is used in order to improve the website's effectiveness. They track information such as, which parts of the website have been visited, what links have been clicked and if any errors have occurred. Analytics cookies are commonly used to ensure that popular content is displayed more prominently on a website so that users can find the information that they are looking for more quickly. We use and store these cookies for up to fourteen (14) months.
These cookies are used to deliver specific features or functions on a website and measure how you access and use the Site, so that we may improve performance. The most common use of personalization cookies is to remember preference settings or to store log-in details in order to personalize your visit. For example, personalization cookies are used to save you the trouble of inputting your username every time you access the Site. We use and store these cookies for up to fourteen (14) months.
Marketing and Social Media cookies
Marketing and social media cookies may be placed by us, or by our advertisers, to store information about the webpages that you have viewed. This allows us and our advertisers to deliver adverts that are relevant to the content you are interested in. These adverts may be displayed on the Site or on other sites that you visit. Social media cookies are also used to operate 'Like' or 'Share' buttons, which users can click to let other people know that they have found a particular webpage useful or entertaining. Other sites (normally social networking sites) will then recognise these cookies and display your shared content to other users. Marketing and social media cookies are capable of tracking your browser across other sites and building up a profile of your interests. We use and store these cookies up to fourteen (14) months.
We will ask for your consent (either by opt in or opt out depending on local legal requirements) to place cookies or other similar technologies on your device, except where they are essential for us to provide you with a service that you have requested (eg Essential Cookies as described above).
- Remember the products you have stored in your basket in case you want to return and purchase them at a later date or if you go from one page or another on one of our websites
- Identify you when you sign-in to one of our websites, which enables us to provide customized features and services, such as adding items to your wish list
- Conduct research and diagnostics to improve our content, products and services to you
- Prevent fraudulent activities
- Improve security
- Make it easier for you to navigate our websites and services by having a more personalized experience.
To order products on our EU, UK or Japan based sites, you need to have essential cookies enabled. If you don't wish to enable cookies, you'll still be able to browse the Site and use it for research purposes, but you will not be able to make a purchase.
What About Third-Party Advertisers and Tracking?
We may also use platforms provided by companies such as Meta and Twitter to offer you interest-based ads. These platforms allow us to personalize the ads that we display to you through their services. We may use a tracking pixel to do so. We may also convert your email address into a unique value which can be matched by our partner company with a user on their platform to allow us to serve you interest-based advertising to those matched users. Many of these platforms provide you with the ability to opt out of or limit the display of these ads. For information on how to do so, please check your account settings on and the information provided by these services.
HOW DO I MANAGE COOKIES?
You can see what cookies are present on the Site and set and modify your cookie preferences at any time by using the Cookie Management Preference Tool available here.
Additionally, most modern browsers will allow you to:
- See what cookies you have got and delete them;
- Be notified when a cookie is being sent;
- Block third party cookies;
- Block cookies from particular sites;
- Block all cookies; or
- Delete all cookies when you close your browser.
Most web browsers are initially set up to accept cookies. You can reset your web browser to refuse all or some cookies or indicate when a cookie is being sent, however, certain features of the Site or Services may not work if you delete or disable cookies. You can check the specific steps in your particular browser help menu.
How to contact us
If you wish to contact us about this Policy, please send an email to firstname.lastname@example.org.
Changes to this policy
This Policy is current as of the Effective Date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. We will post any changes to this Policy on our Site. If we make any changes to this Policy that materially affect our practices with regard to the personal information we have previously collected from you, we will endeavor to provide you with notice in advance of such change by highlighting the change on our Site or by contacting you at the email address on file.